Electronic Billboard Technology Launches Test With Major Quick Service Restaurant Chain
Austin, Texas – February 27, 2001 – Electronic Billboard Technology, Inc. (EBT), a subsidiary of SI Diamond Technology, Inc. (OTC BB: SIDT) today announced a test of several products with a major Quick Service Restaurant chain.
EBT has installed its E-Window and E-Banner display products in several locations for the test program. The test is expected to produce results that include an increase in the store's average check and an increase of unit sales for items that are featured on the displays. The test will run through June of this year.
"We're very excited about the QSR test," stated Marc Eller, Chairman and CEO of SI Diamond Technology. "The QSR market is a perfect environment for our live-action video technology. We're confident this non-traditional point-of-sale vehicle will have a significant impact on their business."
In addition to the increase in average check and specified unit sales, the test locations hope to realize several other benefits of the technology. Those benefits include attracting new customers, driving traffic into the location through this eye-catching point-of-purchase medium, the ability to customize messages based on traffic patterns and more.
Safe Harbor Statement
This press release contains forward-looking information within the meaning of Section 27A of the Securities Act of 1933, and Section 21E of the Securities Act of 1934, and is subject to the safe harbor created by those sections. The Company's actual results could differ materially from those projected in the forward-looking information. Future results may be impacted by risk factors listed from time to time in SIDT's SEC reports. SI Diamond Technology, Inc. disclaims any intent or obligation to update forward-looking information.
SI Diamond Technology is a holding company consisting of three operating subsidiaries. The wholly owned Field Emission Picture Element Technology, Inc. (FEPET) subsidiary is developing products for applications utilizing SIDT's proprietary field emission technology. The wholly owned Electronic Billboard Technology, Inc. (EBT) subsidiary is geared toward the commercialization of electronic digitized sign technology. Sign Builders of America, Inc. (SBOA), a wholly owned subsidiary of EBT is a manufacturer of high quality signage. SI Diamond Technology's website is www.carbontech.net.
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